World Association of News Publishers


World Publishing Expo 2013 (IFRA Expo & Conference)

Title

World Publishing Expo 2013 (IFRA Expo & Conference)

Visual

World Publishing Expo 2013 (IFRA Expo & Conference)

Introduction to Programme

More high quality content than ever before.

International keynote speakers and successful case studies at 5 Strategic Conferences, on 4 open Media Port stages and in 5 Workshops.

Featured Side Events

Parallel Programmes, 3 Days, 4 Topics

07 Oct 2013 - 09 Oct 2013

Networking in Berlin Kreuzberg!

07 Oct 2013

Energy flows where attention goes

08 Oct 2013

Mobile explosion energising the publishing business

07 Oct 2013 - 08 Oct 2013

Breaking Down Barriers

08 Oct 2013 - 09 Oct 2013

Turning big data into revenue

08 Oct 2013

Ideas to increase your earnings

09 Oct 2013

Paid Content Strategies

06 Oct 2013

Aufgabenverteilung im Anzeigenvertrieb

10 Oct 2013

for publishing houses and news websites

10 Oct 2013

Develop and Implement Strategies

10 Oct 2013

Programme

Saturday, 5. October 2013 - Sunday, 6. October 2013

  • 14:00
    Axel Springer’s Plug and Play premises, Markgrafenstraße 14, 10969 Berlin

    Join us for the first WAN-IFRA  Media Hack Day in Berlin !

    Teams of developers, journalists and designers, invited by WAN-IFRA, will come together around a common challenge about the future of newspapers, seeking ideas and solutions to help shape progressive and sustainable news businesses that have at their core excellent, ethical journalism. Teams will be asked to hack a couple of newspapers’ archives and to come up with solutions that will make this content meaningful and accessible. The winners will be announced at the World Publishing Expo Opening on 7 October at the Berlin Messe.

    For the uninitiated, a hackathon is an event where computer developers, journalists and designers get together and compete in teams to design innovative software solutions and tools to solve a common problem or challenge.

     

    Check out the official Media Hack Day website: 

    www.mediahackday.com

    Hackathon partners are:

        

    Register here.

Sunday, 6. October 2013

  • 9:00
    Berliner Verlag GmbH, Room: 01 088, Karl-Liebknecht-Straße 29, 10178 Berlin

    Strategies to implement Paid Content Activities

    A very practical hands-on crash-course workshop from picking the suitable paid content model over necessary product refinements over pricing- & bundling strategies to get started.

    View the workshop programme here.

  • 10:00
    Berliner Verlag GmbH, Room: 08 051 Karl-Liebknecht-Straße 29, 10178 Berlin

    Official rules, quality management and measuring techniques

    This Tutorial makes you familiar with all the rules of the upcoming International Newspaper Color Quality Club and communicates the contents of the newspaper standard that is binding worldwide. You get a comprehensive insight into quality management methods and measuring techniques.

    View the workshop programme here.

  • 16:00
    Berlin ExpoCenter City, Room: Ulm, Messegelände Berlin, Hallen 1.2 - 4.2, Messedamm 22, 14055 Berlin, Germany

    The General Assembly of Members provides the opportunity for members to contribute to the core decision making process of WAN-IFRA. This includes ratification of the annual accounts, the election of office bearers and new members to the WAN-IFRA Board, discussion and agreements on the changes to the statutes, as well as strategies for the coming year. Members with a right to vote are: National Associations, Publishers and News Agencies.

    More information: http://www.wan-ifra.org/general-assembly-of-members

Monday, 7. October 2013

  • 9:30
    Halls 1.2 - 4.2

    World Publishing Expo 2013

  • 10:30
    Hall 2.2, Room Ulm, Messe Berlin

    A step into the future

    The possibilities of digital printing for newspaper production are quite well known, but join this Forum to find out more about how you can better use this technology for your business. A strategic look on how to consider digital printing in short and long term planning.

    View the whole conference programme here.

    Event language: English

  • 11:00
    Booth 4.2.410, Media Port "Workflow Efficiency"

    With the latest developments in the news publishing landscape, an appropriate platform to discuss and debate the future of publishing is needed more than ever. Therefore the World Publishing Expo in Berlin comes at an ideal time, and place, to support independent news businesses who play a vital role in open, free societies and democratic debate.

    Mathias Döpfner, Axel Springer's CEO; Andrew Miller, the Guardian's CEO; Tomas Brunegard, WAN-IFRA President and Stampen Chairman; and Ken Doctor, the renowned US-based media expert will open the World Publishing Expo talking about the future of news publishing. The opening will end with a presentation of the winners of the first WAN-IFRA/World Editors Forum hackathon working on cracking the codes for the news of the future.

    Chief Executive Officer, WAN-IFRA, France

    President, WAN-IFRA, Sweden

    CEO, Axel Springer, Germany

    CEO, Guardian Media Group, UK

    Director of Business Development, Storyful, Ireland

  • 12:30
    Halls 1.2 - 4.2
    Parallel programmes with international keynote speakers, practical cases and success stories. The open stages in the exhibition area are free for visitors of the World Publishing Expo.


    The full programme.

  • 14:00
    Hall 7.1a, Room New York 1+2

    Mobile explosion energising the publishing business

    The Golden Age of Experimentation continues: the first few years of trials with tablets and apps have redefined the e-publishing ecosystem and it will only get better. Learn what steps tablet and app innovators are taking to scale their publishing offerings. Find out first-hand which services you should expand to capture new readers and advertising customers. Engage and enjoy face time with e-publishing’s pioneers.

    View the whole conference programme here.

    Event language: English, German

  • 14:30
    Meeting Bridge A, Room Lindau 3
  • 16:15
    Meeting Bridge A, Room Lindau 3
  • 19:00
    Umspannwerk Kreuzberg, Ohlauer Straße 43, 10999 Berlin

    Best Berlin Experience at the News Publishers' Night in Berlin Kreuzberg

    What better way to bring the first World Publishing Expo day to a pleasant close than great networking and the best of Berlin entertainment in one of the trendiest places in Berlin: Kreuzberg?

    View the whole programme here.

    Tickets for the News Publishers' Night are limited. Secure your ticket here.

Tuesday, 8. October 2013

  • 9:30
    Halls 1.2 - 4.2

    World Publishing Expo 2013

  • 9:30
    Hall 7.1a, Room New York 1+2

    Mobile explosion energising the publishing business

    The Golden Age of Experimentation continues: the first few years of trials with tablets and apps have redefined the e-publishing ecosystem and it will only get better. Learn what steps tablet and app innovators are taking to scale their publishing offerings. Find out first-hand which services you should expand to capture new readers and advertising customers. Engage and enjoy face time with e-publishing’s pioneers.

    View the whole conference programme here.

    Event language: English, German

  • 10:00
    Halls 1.2 - 4.2
    Parallel programmes with international keynote speakers, practical cases and success stories. The open stages in the exhibition area are free for visitors of the World Publishing Expo.


    The full programme.

  • 10:00
    Meeting Bridge A, Room Lindau 3
  • 10:30
    Hall 2.2, Room Ulm, Messe Berlin

    A step into the future

    A deeper dive into the hot topic of Big Data. This forum will consider analytics from an advertiser as well as a publisher's point of view and how it can benefit both in different ways. An interesting collection of how to turn data into a revenue generating factor.

    View the whole conference programme here.

    Event language: English

  • 12:00
    Booth 2.2.700, Media Port "Power of Print"

    Bienvenue à l'apéro français, venez partager un bon moment en toute convivialité !

    The traditional cocktail is organized by WAN-IFRA for French speaking visitors. 

    Click here for more information.


     

  • 13:00
    Booth 1.2.710, Media Port "Revenue"

    Meet and get inspired by women working in the new media business worldwide. We will discuss our role as creative leaders, innovators and entrepreneurs.

    Head of Media Development, WAN-IFRA

    Product Development Manager, Globo.com, Brazil

    Founder of Berlin Geekettes, Germany

    Head of International Business Development, Guardian News & Media, Australia

    Vicepresident, Advertising and Operations, Economist Digital, UK

  • 14:00
    Meeting Bridge A, Room Lindau 3
  • 14:30
    Hall 7.1a, Room New York 1+2

    Breaking Down Barriers for editorial and commercial success.

    Join editors and experts leading the digital media revolution for one and a half days of networking, discussion and case studies. It’s a ten hour investment that will help you:

    • Rethink your boundaries: geographic, platform, audience, team;
    • Remap your newsroom, its tools, people and processes;
    • Remove traditional, outmoded walls;
    • Reskill for a mobile future and any further digital disruption.

    View the whole conference programme here.

    Event language: English, German

  • 15:30
    Booth 1.2.710, Media Port "Revenue"

    Meet innovators from around the world and hear a
    selection of publishing companies explain how they have
    successfully worked together with innovative start-ups to
    develop new ideas and strategies supporting the
    transformation of our industry. Free for all visitors.


    The session will be moderated by Ole Mølgaard, Programme Director at CBS Executive, Denmark.

     

     

    Program Director, CBS Executive, Denmark

    Founder and CEO, etventure, Germany

    Chief Digital Officer at Haaretz, Israel

    CTO of Axel Springer’s Electronic Media Division, Germany

    Director R&D, Federation of the Finnish Media Industry, Finland

    Operational Director at Stimuleringsfonds voor de Pers, The Netherlands

  • 17:30

    Energy flows where attention goes - Start-Up Tour through Berlin´s vibrant and innovative neighbourhoods

    This tour brings together media executives and innovators from Berlin and is the unique chance not just to explore the vibrant start-up scene of Berlin, but also to experience the power of networking and exchange of ideas. You are led to some of Berlin´s most innovative companies, where you will obtain a valuable insight in business models, innovation strategies and revenue concepts.

    For pre-registered publishers only!

    Check out the website.

Wednesday, 9. October 2013

  • 9:30
    Halls 1.2 - 4.2

    World Publishing Expo 2013

  • 10:00
    Halls 1.2 - 4.2
    Parallel programmes with international keynote speakers, practical cases and success stories. The open stages in the exhibition area are free for visitors of the World Publishing Expo.


    The full programme.

  • 10:00
    Hall 7.1a, Room New York 1+2

    Breaking Down Barriers for editorial and commercial success.

    Join editors and experts leading the digital media revolution for one and a half days of networking, discussion and case studies. It’s a ten hour investment that will help you:

    • Rethink your boundaries: geographic, platform, audience, team;
    • Remap your newsroom, its tools, people and processes;
    • Remove traditional, outmoded walls;
    • Reskill for a mobile future and any further digital disruption.

    View the whole conference programme here.

    Event language: English, German

  • 10:30
    Hall 2.2, Room Ulm, Messe Berlin

    Ideas to increase your earnings

    We all like to hear a good tip. Join this Forum to hear plenty! Creativity, innovation and ingenious new ideas are the common denominator of new ways to generate revenue at publishing houses of all sizes, across all platforms.

    View the whole conference programme here.

    Event language: English

Thursday, 10. October 2013

  • 9:30
    Axel-Springer AG, Druckhaus Spandau, Brunsbütteler Damm 156-172, 13581 Berlin

    In this workshop, you learn how Google works and how publishers can use search engine optimisation to their advantage. This includes search engine-oriented writing, avoiding SEO errors at the time of web relaunches, internal link building and producing appropriate topic landing pages.

    View the workshop programme here.

  • 9:30
    Axel-Springer AG, Druckhaus Spandau, Brunsbütteler Damm 156-172, 13581 Berlin

    Develop and implement strategies to eliminate waste, reduce costs and increase efficiency

    This workshop is designed to provide delegates with an excellent starting point in understanding Lean Manufacturing and how it can be applied simply to your business. It provides all delegates with the opportunity to understand how print facilities can set up a fundamental improvement process and structured and standardised methodologies which will be aimed at eliminating waste, reducing costs and increasing efficiency.

    View the workshop programme here.

  • 10:00
    Working language: German
    Axel-Springer AG, Druckhaus Spandau, Brunsbütteler Damm 156-172, 13581 Berlin

    Dieser Workshop fokussiert die organisatorischen und qualifikatorischen Aspekte des crossmedialen Verkaufs bzw. Dienstleisters. Die Workshop-Leiterin berichtet von Fallstricken und „Success Stories“ aus ihrer Beratungspraxis und gibt Anregungen vom „Quick Win“ bis zum radikalen Umbau der Organisationsstruktur.

    View the workshop programme here.

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Date and Location

  • 07 Oct 2013 - 09 Oct 2013
    Berlin
    Germany

Contact information

Programme

Partner and Sponsors

OFFICIAL PARTNERS

PARTNERS

Partner and Sponsors

MEDIA PARTNERS